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Batoul I. Ajlouni

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Batoul Ajlouni is a writer, and the award-winning author of “Ditching Success?”


She is an architectural engineer by education, a business professional and strategist by experience, and an entrepreneur, artist, hiker and nature enthusiast at heart.


Prior to embarking on her writer’s journey, Batoul belonged to the corporate world. She’s a former business executive with thirty years of experience in fifteen of the world’s toughest markets. She co-founded her company at twenty-four, before serving as a senior executive at an IT firm, helping it grow into a multinational corporation.


Batoul is now following her heart; exploring life and sharing her findings with those searching for answers, hoping her writing and coaching can help improve people’s lives.


Her self-published memoir “Ditching Success?: A Career Ventured; A Life Regained” has won multiple awards, and is available on

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